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What is instant gratification?

It is trading long-term pleasure for short-term pleasure. For example:

• Eating donuts now instead of abstaining to lose weight in the long-term.

• Selling something cheap now instead of waiting for a buyer who will pay more.

• Yelling at someone now instead of thinking things through and delivering a more thoughtful response.

• Resting on the couch instead of working, exercising, organizing or doing something that will benefit your long-term future.

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